Google Adopts New Advertising Strategy Against Microsoft With “Going Google”

Monday, August 3, 2009

San Francisco - Google and Microsoft recently side by side in the competition to be tough, it seems that Microsoft recently "began Bing," a much-hyped search engine giant to compete against, while Google "," chrome launched its new operating system , old as an attack Microsoft Windows. But now back to the attack on Google, Google Apps for a great marketing strategy, called "the next level with the major U.S. cities in large billboards rent go with Google.
google & microsoft


The campaign "Google is described as" a very clear objective: Microsoft Office. Now, New York, Boston, commuters in Chicago and San Francisco to a date up to Google Apps for the establishment of a number of ads per month, and goes deeper to describe how and why some of the 3000 will be welcomed by the Organization of the Register To use Google every day to hunger.

Some of these commuters a good month for Google Apps touting billboards like to see
The idea of this campaign managers can bring to New York or San Francisco west of U.S. Highway 101, and shows in places like the awful traffic of Google Apps for businesses on the benefits of the switch contacts to attract attention to it, and they have launched a website dedicated to it here, can help companies in this way to tell.

101 of the signs will be in San Francisco on the west side of Hwy in New York, IKE in Chicago, and the Mass Pike in Boston. Google vinyl that will be recycled every day or any computer in the bag or Basket reused to create these new messages are used.

Google in the past months, public office productivity and e-mail programs to make it easy to switch to Microsoft room for it as an option behind the drum beat touting Google Apps has increased. According to Tech crunch, this ad campaign in a Microsoft Office, but a clear target has been selected. Even if they do not stop there on the ground, which "will be shown how and why some 3000 organizations are using Google to sign up every day," apps.

According to Google's now more than 1.75 million businesses, schools and organizations, Gmail, Google Calendar, Google Docs and other assortment of Google Apps to use, are included. Nevertheless, that figure still compared to the number of businesses in a significant drop in the bucket represents the use of Microsoft Office and other solutions.

Google these days will Google "to spread the message: like twitter viral message forum is to use demand. In this area at the bottom of the blog post that Google" Twitter to the story "and use the Apps Auto gone google hashtag a link with full chirp gives attacker. You also went to Google to follow the stories GoogleAtWork can Twitter account.

Google traditionally has not been a great use for ads, but the chrome browser for late, it has produced TV commercials and billboards years ago, Silicon Valley job-ads in a secret series of posts. And now Google also has Google in August that his experience and a description of Google's users to fill out the doctor "stuff" each week to give away packages promised.

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