Bharti Airtel Ties Up With Encyclopaedia Britannica

Bharti Airtel entered an Exclusive Partnership with Encyclopaedia Britannica |
Bharti Airtel & Encyclopaedia Britannica sign deal



Asia's biggest telecom service provider Bharti Airtel announced that the company entered into an exclusive partnership with Encyclopaedia Britannica. This partnership will enable Airtel broadband customers two years of free access to the world's most trusted source of information, in Encyclopaedia Britannica. The regular subscription costs Encyclopaedia Britannica Rs.6575.

Encyclopaedia Britannica, one of the leading providers of learning and knowledge with over 100 million users worldwide and trusted for over 4750 Universities.

K. Srinivas Joint President, Telecom Media Services, Bharti Airtel, "Our partnership with Encyclopaedia Britannica is part of our larger promise to provide a better experience broadband to our customers, particularly for children and young adults. Encyclopaedia Britannica has created an enormous body of content for Indian audiences in art, culture, cinema, education across different media and in line with our commitment to cooperation the best to offer innovative content to our customers. "

Jorge Cauz President Encyclopaedia Britannica, Inc. said, "Britannica Online contains extensive information with rich multimedia, and it makes it an excellent match for Bharti Airtel's broadband. India is one of the largest English-speaking markets and is an important market for EB's expansion plans in Asia Pacific. We believe the Indian broadband users have EB's rich, up to date and accurate information, and we welcome their active participation as a part of our growing community. As broadband becomes more available in India, we hope that more families can enjoy EB various online services and share the knowledge we want to give more than 240 years. This agreement is an important step in that direction. "