Google buy up will help cut YouTube costs
Mountain View, California - Google On2 Technologies, a provider of digital video technology, determination, the popular Internet video-search on the host to cut costs in a way - sharing site YouTube will buy.
Slightly whole Internet, so that they can be sent to all - a share price of NOK 106.5 million, which can help shrink the video files to Google's technology is used.
This compression method-minute scene of YouTube users upload up to 20 hours are important for shrinking the file, use the YouTube Internet providers to buy less bandwidth.
They try to reduce bandwidth costs, "Laura Martin, an analyst with SOLEIL - Media Metrics said. The cost of bandwidth YouTube now operating in a loss of one is seen as the cause.
Mountain View, California-based Google On2 shareholders hold On2 outstanding shares of each class for 60 cents of the price of Google shares will receive one common.
This Clifton Park, New York, the company's Tuesday closing price for a premium of 57 percent represents.
Beautiful Pichai, Vice President of Product Management for Google said in a statement Wednesday, "Today, web video experience is an important part, and we high-quality video compression technology should be part of the web platform."
Google deal expected to close in the fourth quarter.
On2 shares, while the 58-20 cents, or Google shares rose 52 percent to $ 452.55 in late afternoon trading Wednesday, $ 1.18, or 0.3 percent, fell
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